CATrends: Emails Offering Free Gifts
Lawsuits target misleading subject lines.
Lifeway Kefir ProBoost
A May 2012 class action alleges that Lifeway Foods falsely markets the health benefits of its ProBoost Kefir products. According to the lawsuit, “Lifeway’s ProBoost products are not clinically proven to be effective for the benefits Lifeway represents in its media and advertising of the ProBoost products.” (Keatley, et al. v. Lifeway Foods, Inc., Case No. 12-cv-3521, N.D.Ill.)
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Keurig Reported to Regulators for Deceptively Marketing K-Cups as Recyclable
MADISON, CONN. Jan. 27, 2026 – Beverage giant Keurig Dr Pepper is deceptively marketing its single-serve K-Cup pods as “recyclable” in violation of state and federal laws, according to an…
Starrett’s Made in USA Marketing
TINA.org nails down the truth behind these US-origin claims.
Keurig Serves Up a K-Cup of Deception
TINA.org files complaints over company’s deceptive “recyclable” claims.
Watchdog group asks FTC, states to probe K-Cup recycling claims
Steve Toloken, Plastics News