How Marketers Trick Kids, and Why Parents Should Worry
Herb Weisbaum, Consumers’ Checkbook
Paulson et al. v. This is L. Inc.
22-cv-4665, N.D. Ill.
(Aug. 2022)
L. 100% Organic Cotton Core Tampons
Falsely marketing products as having “100% Organic Cotton” without adequately disclosing that they also contain non-cotton and non-organic ingredients
Misleadingly marketing that products do not contain chlorine bleaching, dyes, or fragrances when the color of products is enhanced with a synthetic coloring ingredient (titanium dioxide)
Falsely marketing titanium dioxide as “naturally occurring” when it is produced using synthetic processes
Pending
Herb Weisbaum, Consumers’ Checkbook
TINA.org pulls back the covers on this company’s Made in USA marketing.
Brand partnerships worthy of a big “doom!”
Derek Kravitz, Consumer Reports
Here were some of the worst ads TINA.org investigated this year.