
Monetizing Minors
How brands exploit kid influencers and their followers.
In April 2016, a class-action lawsuit was filed against Kidfresh for allegedly marketing its line of frozen food products – including Kidfresh Wagon Wheels Mac + Cheese, Kidfresh Muy Cheesy Quesadillas, Kidfresh Super Duper Chicken Nuggets, and Kidfresh Mamma Mia Cheesy Pizza – as healthy when, in reality, the products are high in fat and “classic junk foods that are actually unhealthy.” (Burke et al v. MG Wellington, LLC d/b/a Kidfresh, Case No. 16-cv-2968, S. D. NY.)
How brands exploit kid influencers and their followers.
TINA.org digs into online retailer’s U.S.-origin claims following consumer tip.
Is it still a money-back guarantee if you end up paying hundreds of dollars?
Lawsuits allege foods and beverages aren’t as healthy as you might think.
Herb Weisbaum, The ConsumerMan, Consumers’ Checkbook