Keebler Fudge Stripes Minis Cookies
Allegations: Misleadingly advertising that cookies are made with real fudge when they contain ingredients not found in fudge
In February 2019, a class-action lawsuit was filed against Kellogg Sales Company for allegedly falsely marketing that the main flour ingredient in original, honey, and cinnamon Graham Crackers and fudge-covered Deluxe Grahams is graham flour (a coarse, whole wheat flour) when, according to the complaint, the main flour ingredient is a refined, white flour. Plaintiffs also claim that the company misleadingly makes consumers believe that the honey graham crackers are sweetened with honey instead of sugar when, according to the complaint, the products contain more sugar than honey. (Watson et al v. Kellogg Sales Company, Case No. 19-cv-1356, S. D. NY.)
Allegations: Misleadingly advertising that cookies are made with real fudge when they contain ingredients not found in fudge
Allegations: Misleadingly marketing that cookies are made with real fudge and mint when they aren’t
Tallying up added sugars wasn’t easy.
Are FTC settlements just a cost of doing business?