
Period Stigma and the Deceptive Marketing of Menstrual Products
How negative feelings surrounding menstruation have influenced period product marketing.
In September 2019, a class-action lawsuit was filed against Kedem Food Products for allegedly misleadingly marketing that its 100% Pure Grape Juice is “Pure Grape Juice” when, according to plaintiffs, the juice contains the synthetic preservative potassium metabisulfite. (Weisberg et al v. Royal Wine Corp. d/b/a Kedem Food Products and Kedem LLC d/b/a Kedem Food Products, Case No. 19-cv-5061, E. D. NY.)
How negative feelings surrounding menstruation have influenced period product marketing.
Why these products may leave you wanting more.
Class-action lawsuits target preservative-free claims.
This company may need to cleanse its marketing tactics.
A closer look at what we’ll be monitoring in the new year.