CATrends: Deceptive ‘Plant-Based’ Claims
A deceptive marketing trend takes root.
Jack Daniels Lynchburg Lemonade
Case Name (Date)
Styles et al. v. Brown-Forman Corp.
24-cv-4043, S.D.N.Y.
(May 2024)
Product/Service
Jack Daniels Lynchburg Lemonade
Allegations
Misleadingly marketing products as if they contain whiskey when they are actually flavored beer
Status
Pending
The Latest
TINA.org Joins Over 300 Orgs. in Letter Urging Congress to Support Financial Watchdog
Legislators should protect the work of the Consumer Financial Protection Bureau.
Happy Howl Dog Food
What does “human-grade” dog food actually mean?
Plaintiffs Awarded $2.3 Million for Bigelow Made in USA Claim Steeped in Deception
The statement, “Manufactured in the USA 100%,” had appeared on product packaging.
Stellantis pulls Jeep, Ram and Dodge tariff-response ads after built-in-USA scrutiny
E.J. Schultz, Ad Age