CATrends: Fake Discounts on Fitness Products
When the sale price is the regular price.
Gurney et al. v. Hot Topic, Inc.
25-cv-318, D. Md.
(Nov. 2024)
Merchandise at Hot Topic
Falsely advertising discounts off of artificially inflated regular prices and as available for a limited time
Pending
When the sale price is the regular price.
Software maker will pay a $75 million fine and provide “affected consumers” with free services.
Order puts platforms like Amazon and Walmart on notice.
Advertised “best deal ever” comes with some caveats.
Cecilia D’Anastasio, Bloomberg