
Spam Lite and Spam 25% Less Sodium Products
Allegations: Misleadingly marketing products as low in sodium and healthy
Dakin et al v. Hormel Foods Sales, LLC et al
21-cv-6085, N.D. Cal.
(Aug. 2021)
Hormel Black Label Center Cut Bacon
Deceptively marketing that the product “Contains 25% Less Fat Than Our Regular Bacon” when the advertised fat savings is due to a smaller serving size and not because the product is actually leaner
Pending
Allegations: Misleadingly marketing products as low in sodium and healthy
March 2017: A federal judge granted the company’s motion to dismiss the complaint finding that the claims are preempted by federal law and fail to state a claim. The judge…
New ads came and went amid increased attention on U.S. auto manufacturing industry.
Patrick Coffee, The Wall Street Journal
Patrick Coffee, The Wall Street Journal
Pet-safe and eco-friendly claims may be streaky.
Ads don’t always give the full picture.