The Ordinary: The Periodic Fable
From empty promises to impossible standards and overhyped ingredients: for too long, the beauty industry has taught beauty wrong.
In July 2020, a class-action lawsuit was filed against the heating oil company HOP Energy for allegedly misleadingly advertising its CAPPED plan as one in which consumers’ “home heating oil price follows the market but doesn’t go above your CAP rate” when, according to plaintiffs, the company used a fake and inflated retail price instead of the market price resulting in customers being overcharged. Later in the month, the case was transferred from state court to federal court. (Callery et al v. HOP Energy, LLC and DDM Energy, Case No. 20-cv-3652, E.D. Penn.)
From empty promises to impossible standards and overhyped ingredients: for too long, the beauty industry has taught beauty wrong.
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