Ponce et al. v. HiSmile Pty Ltd.
24-cv-1496, C.D. Cal.
(Feb. 2024)
HiSmile oral care products
Falsely advertising discounts off of artificially inflated regular prices and as available for a limited time
Pending
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Why advertise a price that no consumer will pay?
Watch out for online retailers’ bait-and-switch tactics.