Worst False Ad Settlements of 2025
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Hello Charcoal Toothpastes
Case Name (Date)
Russell et al. v. Hello Products, LLC
19-cv-9577, S.D.N.Y.
(Oct. 2019)
Product/Service
Hello charcoal toothpastes
Allegations
Misleadingly marketing products as able to safely and effectively whiten teeth and provide other benefits without scientific evidence to support such claims
Status
Settled
(Preliminarily approved)
https://charcoaltoothpastesettlement.com/
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