CATrends: Deceptive ‘Plant-Based’ Claims
A deceptive marketing trend takes root.
Healthy Paws Pet Insurance
In March 2020, a class-action lawsuit was filed against Healthy Paws Pet Insurance for allegedly falsely representing that the company is only allowed to change the amount of monthly premiums to reflect changes in the costs of veterinary medicine when, according to plaintiffs, the company increases the monthly premiums based on other factors, including a pet’s age. (Benanav et al v. Healthy Paws Pet Insurance LLC, Case No. 20-cv-421, W.D. Wash.)
For more of TINA.org’s coverage of pet products, click here.
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