CATrends: Deceptive ‘Plant-Based’ Claims
A deceptive marketing trend takes root.
Germ-X Hand Sanitizer
In March 2020, a class-action lawsuit was filed against Germ-X for allegedly misleadingly advertising that Germ-X hand sanitizers prevent and reduce infections from the flu and other viruses – including coronavirus – when, according to plaintiffs, there are no reliable studies to support such claims. (David et al v. Vi-Jon, Inc. d/b/a Germ-X, 20-cv-424, S.D. Cal.)
For more of TINA.org’s coverage of hand sanitizers, click here.
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