CATrends: Deceptive ‘Plant-Based’ Claims
A deceptive marketing trend takes root.
DeHerrera et al. v. Garden of Life, LLC
25-cv-3118, C.D. Cal.
(Nov. 2025)
Garden of Life Organic Plant-Based Protein
Falsely marketing products as “clean” and “rigorously tested for banned substances” when independent third-party testing shows that they contain dangerous levels of lead
Pending
A deceptive marketing trend takes root.
Legislators should protect the work of the Consumer Financial Protection Bureau.
What does “human-grade” dog food actually mean?
The statement, “Manufactured in the USA 100%,” had appeared on product packaging.
E.J. Schultz, Ad Age