A Brand Story
Be wary of questionable and deceptive claims in origin stories.
Pacelli et al. v. Freejump Developpement d/b/a Freejump System
23-cv-28, W.D. Va.
(May 2023)
Freejump Airbag
(an inflatable vest for horseback riders)
Marketing vests as a safer alternative to traditional body protectors when scientific evidence does not support such claims and the vests frequently fail to inflate due to a defect and are actually less safe
Pending
Be wary of questionable and deceptive claims in origin stories.
Mounting lawsuits accuse Meta of breaking privacy promises.
Breaking down the fine print of this March Madness commercial.
Advertised $19.99 price deserves an official review.
When the sale price is the regular price.