
DSSRC’s Arbonne Decision Gets It Wrong
Council blesses MLM’s use of unsubstantiated earnings claims.
According to an August 2012 lawsuit, the maker of Enfamil, Mead Johnson & Co., falsely advertise its baby formulas as containing prebiotics that have immunity-related health benefits for babies. Specifically, the lawsuit states, “Enfamil’s ‘Natural Defense Dual Prebiotics’ do not provide health benefits as represented and certainly are not ‘proven’ to do so. Moreover, there is not competent and reliable scientific evidence supporting the Misrepresentation, and any purported link between immune response and prebiotics in the Mislabeled Products is entirely speculative.” It goes on to say, “experts agree that breast milk is immeasurably superior to baby formula in terms of infant nutrition and other health benefits. Therefore, it is misleading for Defendant to advertise the Mislabeled Products as similar to breast milk when formula cannot provide anywhere near the level of benefits provided by breast milk.” (Route v. Mead Johnson Nutrition Co. d/b/a Mead Johnson & Co., LLC, Case No. 12-cv-7350, C.D.Ca.)
Council blesses MLM’s use of unsubstantiated earnings claims.
TINA.org hammers out the fine print details of this advertised member perk.
Emily Stewart, Business Insider
MADISON, CONN. May 6, 2025 – U-Haul is engaged in a bait-and-switch pricing scheme with its $19.95 truck rental ads, according to an investigation by consumer advocacy organization truthinadvertising.org (TINA.org).…
TINA.org calls on regulators to stop moving company’s bait and switch.