April Fools: How Some Companies Prank Consumers with Common Marketing Terms
These definitions are a joke.
In September 2019, a class-action lawsuit was filed alleging that N.C.W.C., which markets auto service warranties provided by Palmer Administrative Services, sends misleading emails to consumers that bear the deceptive subject line “Important Hyundai service information” when the emails are actually advertisements for extended warranty coverage on automobiles. (George et al v. N.C.W.C., Inc. and Palmer Administrative Services, Inc., Case No. 19-cv-1828, M.D. Fla.)
These definitions are a joke.
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Dig into these advertising claims.
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