CATrends: Fake Discounts on Fitness Products
When the sale price is the regular price.
Gay et al. v. Diff, LLC
26-cv-6242, C.D. Cal.
(June 2026)
Diff eyewear
Falsely advertising discounts as available for a limited time
Misleadingly advertising in email subject lines that consumers can get discounts off any item and then disclosing in the body of the email that several items are excluded from the discounts
Pending
When the sale price is the regular price.
Software maker will pay a $75 million fine and provide “affected consumers” with free services.
Order puts platforms like Amazon and Walmart on notice.
Advertised “best deal ever” comes with some caveats.
Cecilia D’Anastasio, Bloomberg