FTC Cracks Down on Forever Living Following Years of Deception
Settlement comes after TINA.org exposed thousands of deceptive income claims.
Binder et al. v. Premium Brands Opco LLC
23-cv-3939, S.D.N.Y.
(May 2023)
Binder et al. v. Premium Brands Opco LLC
25CU012849N, California state court – San Diego
(March 2025)
Merchandise sold at Ann Taylor Factory Stores and LOFT outlet stores
Falsely advertising discounts off of artificially inflated reference prices
Binder case (No. 23-cv-3939): Dismissed (June 2024 order and 2025 order)
Binder case (No. 25CU012849N): Settled
(Final approval granted)
https://pbocpricingsettlement.com/
Settlement comes after TINA.org exposed thousands of deceptive income claims.
TINA.org sheds light on confusing and misleading brightness claims.
Company becomes the latest to leave the industry.
The FTC’s Negative Option Rule do-over – and what’s at stake.
Thee incredible almost true story about how Megan Thee Stallion got her pickle back.