James ‘Jay’ Noland’s Latest Ventures Raise Familiar Concerns
Permanently banned from MLM, Noland has found other ways to exploit consumers.
DevaCurl Hair Products
Case Name (Date)
In Re: Deva Concepts Products Liability Litigation
20-cv-1234, S.D.N.Y.
(2020)
Product/Service
DevaCurl hair care products
Allegations
Misleadingly marketing products as safe, gentle, and free of harsh ingredients when ingredients in them cause adverse reactions, including scalp irritation and hair loss
Status
Settled
(Final approval granted)
http://www.curlyhairsettlement.com/
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MADISON, CONN. Feb. 11, 2026 – A company calling itself “Patent & Trademark Office” is violating the FTC’s Impersonation Rule as well as the FTC Act by falsely posing as…