FTC Takes TruHeight’s Growth Claims Down a Few Pegs
Supplement maker agrees to pay $750K to settle deceptive health claims lawsuit.
Following the trend set by the Yoplait and Cabot lawsuits, enraged yogurt devotees filed a class-action lawsuit against Dannon in September 2012 for adding Milk Protein Concentrate, an ingredient that is not approved by the FDA for yogurts, to its The yogurt that will treat any and all digestive problems; Jamie Lee Curtis’ favorite snack – she loved Activia so much she traded her credibility for it. product. Dannon has said the claims are “baseless,” “poorly informed and frivolous.” (Kristie Conroy v. The Dannon Company, Inc., Case No. 12-cv-6901)
Supplement maker agrees to pay $750K to settle deceptive health claims lawsuit.
Settlement comes after TINA.org exposed thousands of deceptive income claims.
TINA.org sheds light on confusing and misleading brightness claims.
Brant James, Ingame
Company becomes the latest to leave the industry.