Breaking Down the Relationship between Brands and Teens
Today’s teenagers are uniquely positioned in the marketing world.
In July 2020, a class-action lawsuit was filed against Credit Sesame for allegedly falsely advertising that customers have been pre-approved for credit cards and applying for the cards will increase their credit scores when, according to plaintiffs, the customers have not been approved for the credit cards and applying for them will not increase customers’ credit scores. (Springs et al v. Credit Sesame, Inc., Case No. 20-cv-6014, C.D. Cal.)
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Today’s teenagers are uniquely positioned in the marketing world.
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