2026 Deceptive Ad Trends
A closer look at what we’ll be monitoring in the new year.
In March 2014, a federal judge dismissed a class-action lawsuit against Costco Wholesale Corporation. The complaint, which was originally filed in 2013, alleges that, among other things, Costco represents that it will provide energy efficient HVAC systems and these systems will entitle consumers to a rebate for energy efficient installations, when, in reality, the HVAC systems were not energy efficient and plaintiffs could not get the promised rebate. Plaintiffs voluntarily dismissed the complaint with prejudice, meaning they cannot refile the complaint. We cannot determine why plaintiffs dismissed the lawsuit. (Simoni et al v. Costco Wholesale Corporation and Does 1-10, Case No. 13-cv-08498, C. D. CA.).
For more information about other class-action lawsuits again Costco and TINA.org’s coverage of the company, click here.
A closer look at what we’ll be monitoring in the new year.
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