Period Stigma and the Deceptive Marketing of Menstrual Products
How negative feelings surrounding menstruation have influenced period product marketing.
A false advertising class-action lawsuit was filed against Core Formulation alleging that its protein supplements – including those sold under the brand names Core Formulations/CF, Core 8, IsoCore, APEX, Biohealth Precisions ISO, and Rogue Nutrition – Rogue Whey – do not contain the represented amount of protein. Specifically, the complaint, which was originally filed in February 2016 and amended in July 2016, alleges that test results show that the protein levels in the supplements are lower than the label claims. (DeLeon et al v. Core Formulations et al, Case No. BC611621, California Superior Court – Los Angeles)
For more information about “protein spiking” and TINA.org’s coverage of the practice, click here.
How negative feelings surrounding menstruation have influenced period product marketing.
Why these products may leave you wanting more.
Class-action lawsuits target preservative-free claims.
This company may need to cleanse its marketing tactics.
A closer look at what we’ll be monitoring in the new year.