Alani Nu Facing Increased Scrutiny over Marketing to Kids
Following lawsuit, Texas AG launches probe into energy drink’s “youth-oriented branding strategies.”
February 2018: A federal judge granted final approval of this settlement agreement.
September 2017: Plaintiffs moved for final approval of a settlement agreement that would prohibit CleanWell from using the terms “Natural” and “All Natural” in marketing for products that contain synthetic ingredients and preservatives that are not derived from natural plant or mineral sources. The agreement does not provide any monetary relief to class members. A final fairness hearing will be held on February 9, 2018.
April 2016: A class-action lawsuit was filed against CleanWell LLC for allegedly deceptively marketing various products – including CleanWell Natural Hand Sanitizer Original Scent, CleanWell Natural Foaming Hand Sanitizer, CleanWell Natural Antibacterial Foaming Soap Orange Vanilla Scent, CleanWell Natural Hand Sanitizing Wipes and CleanWell Natural Antibacterial Soap Ginger Bergamot Scent – as “Natural” when, according to plaintiffs, they actually contain artificial and synthetic ingredients. (Rosner et al v. CleanWell LLC, Case No. 16-cv-1780, E.D.N.Y.)
For more information about natural claims and TINA.org’s coverage of the issue, click here.
Following lawsuit, Texas AG launches probe into energy drink’s “youth-oriented branding strategies.”
What you need to know about this shady e-commerce site.
It’s all in the family.
Lawsuits accuse companies of misleading families about their services.
What were these adult skincare products doing in this 13+ Roblox experience?