CATrends: Deceptive ‘Plant-Based’ Claims
A deceptive marketing trend takes root.
Clean At Sephora
Case Name (Date)
Finster et al. v. Sephora USA Inc.
22-cv-1187, N.D.N.Y.
(Nov. 2022)
Product/Service
Clean At Sephora cosmetic products
Allegations
Misleadingly marketing products as “clean” when a significant percentage of them contain synthetic and harmful ingredients
Status
Dismissed When a complaint is dismissed without prejudice, an amended version of the complaint can be refiled.
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