
Chipotle Mexican Grill Non-GMO Claims
Allegations: Misleadingly representing that items on its menus contain “only non-GMO ingredients”
Terry t al. v. Chipotle Mexican Grill, Inc.
24-cv-354, C.D. Cal.
(Feb. 2024)
Chipotle gift cards
Falsely representing that gift cards are treated the same as cash when Chipotle does not provide refunds for purchases made using gift cards as it would if the same purchases were made using cash
Pending
Allegations: Misleadingly representing that items on its menus contain “only non-GMO ingredients”
Allegations: Misleadingly marketing that meat comes from responsibly and humanely raised animals
Allegations: Deceptively hiding delivery charges from customers
Be wary of claims of free or low-cost delivery.
This year reader tips led to dozens of ad alerts, as well as a complaint to regulators.
A “$0 Delivery Fee” doesn’t equal “free delivery.”