
Monetizing Minors
How brands exploit kid influencers and their followers.
In June 2013, a settlement between Boiron, Inc. and consumers who filed a class-action lawsuit against it for allegedly falsely advertising its Children’s Coldcalm’s ability to relieve cold symptoms was preliminarily approved by a federal judge. According to the settlement terms, class members will get a full refund if they have their receipts (even without receipts, though, consumers who purchased Children’s Coldcalm may be entitled to some small reimbursement). (Delarose et al. v. Boiron, Inc., Case No. 10-cv-1569, C.D. Cal.)
How brands exploit kid influencers and their followers.
TINA.org digs into online retailer’s U.S.-origin claims following consumer tip.
Is it still a money-back guarantee if you end up paying hundreds of dollars?
Lawsuits allege foods and beverages aren’t as healthy as you might think.
Herb Weisbaum, The ConsumerMan, Consumers’ Checkbook