What Roblox’s New Ad Policies Mean for Brands
Asa Hiken, AdAge
April 2015: After this case was stayed pending the FDA’s resolution regarding use of the term “evaporated cane juice,” this case was administratively closed.
January 2015: A federal judge agreed with the plaintiffs’ arguments that they may be “unfairly disadvantaged” by a dismissal because of the statute of limitations (i.e., a statute that defines the time period within which a legal action may be taken) and revived this lawsuit finding that it was appropriate to stay the action (i.e., suspend judicial proceedings).
May 2014: After the FDA announced that it had not resolved the issue of when it is appropriate to use the term “evaporated cane juice” on food labels, a federal judge dismissed this lawsuit finding that it was appropriate to defer to the FDA for resolution of the issue.
October 2013: A class-action lawsuit was filed against Attune Foods, Inc. for allegedly misrepresenting the ingredients in their product labels. Specifically, the plaintiffs claim that the company misrepresents that the products – including its chocolate probiotic bars, Erewhon grahams, and some cereal products – contain “evaporated cane juice” when, in reality, the products contain “sugar” or “cane syrup.” (Swearingen et al. v. Attune Foods, Inc., Case No. 13-cv-04541, N. D. CA.).
For more information about other class-action lawsuits regarding sugar and TINA.org’s coverage of the issue, click here.
Asa Hiken, AdAge
Marty Swant, Digiday
Will it enforce them this time?
Lawsuit alleges beverage doesn’t meet federal standards to be marketed as rum.
TINA.org digs into company’s broad composting claims.