Atkins Nutritionals “Net Carbs” Claims
Allegations: Falsely marketing products as having low net carbs
In July 2017, a class-action lawsuit was filed against Atkins Nutritionals for allegedly making misleading “Net Carbs” claims about Atkins® Meal Bars, Snack Bars, and Endulge® Treats to mislead consumers about the products’ impact on blood sugar levels. According to plaintiffs, the company makes “Net Carbs” claims to send the message that the products’ dietary fibers and “sugar alcohols” (synthetic substances) should not be counted as carbohydrates because they have a “minimal” or “negligible” effect on blood sugar levels when, according to the complaint, the company frequently uses two sugar alcohols (maltitol and maltitol syrup) that have a significant impact on blood sugar levels. (Garcia et al v. Atkins Nutritionals, Inc., Case No. 17-cv-5232, S. D. NY.)
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Allegations: Falsely marketing products as having low net carbs
Searching for low carb foods in the aisles of your local supermarket is not as straightforward as you would think.