
Monetizing Minors
How brands exploit kid influencers and their followers.
In February 2016, a class-action lawsuit was filed against Angie’s List for, among other things, allegedly misleadingly marketing its content – including the order that service providers appear in search results – as based on unfiltered feedback from consumers when, in reality, service providers can and do pay “advertising” fees to appear higher in search results. (Glick et al v. Angie’s List, Inc., Case No. 16-cv-546, D. NJ.)
For more information about other class-action lawsuits filed against Angie’s List and TINA.org’s coverage of the company, click here.
How brands exploit kid influencers and their followers.
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