Rytr

TINA.org submitted a comment to the FTC regarding a proposed consent order reached in a case it filed against online service Rytr, LLC regarding its AI-enabled “writing assistant” that generates genuine-sounding yet wholly fabricated product reviews. In its comment, TINA.org supported the FTC’s efforts in protecting consumers and honest businesses from the proliferation of false and deceptive reviews used in marketing. Later, the FTC ultimately approved the proposed consent order and issued a final order.

To read TINA.org’s full comment, click here.