Equelle
TINA.org investigated the marketing for Equelle, a menopause supplement brand owned and marketed by Pharmavite, and found that it is deceptively advertised as “clinically shown” to provide menopause relief and treat a variety of menopausal symptoms, including hot flashes, night sweats, insomnia, vaginal discomfort, anxiety, depression, and muscle and joint pain.
To see TINA.org’s evidence, click here.
Timeline
2024
October 1
TINA.org files a complaint with the FTC and FDA regarding unsubstantiated and unapproved claims in marketing for Equelle and urging the agencies to take enforcement action. TINA.org sends a copy of the complaint letter to Pharmavite.
2023
April
The FTC sends a Notice of Penalty Offenses Concerning Substantiation of Product Claims to Pharmavite.
Evidence
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