Damsel in Defense
TINA.org investigated Damsel in Defense as part of its larger investigations into atypical income claims used by MLM companies.
To read more about TINA.org’s 2023 MLM Income Claims Investigation, click here.
To read more about TINA.org’s 2017 DSA Income Claims Investigation, click here.
How We Took Action
2024
February 14
As part of its 2023 investigation into 100 MLM companies, TINA.org notifies Damsel in Defense of its findings that the company has used atypical income claims to market its business opportunity.
2021
June 30
TINA.org sends a letter, along with a list of more than 660 direct selling companies that includes Damsel in Defense, to the FTC urging it to implement a penalty offense program targeting the direct selling industry and its market-wide practice of using deceptive earnings representations and false health claims.
2017
December 18
As part of its 2017 investigation into all DSA-member companies, TINA.org sends a letter to Damsel in Defense regarding its use of false and unsubstantiated income claims to promote its business opportunity.
The Latest
MLMs Continue to Recruit with Deceptive Earnings Claims
TINA.org investigation finds 98% of MLMs using misleading income claims.
Multilevel Marketing: The Day Job that Doesn’t Pay
More than 97 percent of DSA member companies use or have used misleading income claims.