Ad Alert

Subway’s Steak and Cheese Sandwiches

Chain faces lawsuit over meat filling representations.

Ad Alert

Subway’s Steak and Cheese Sandwiches

Over the summer, a New York woman ordered a steak and cheese sandwich from Subway using the chain’s mobile app. But instead of a steak sandwich, she said she got this:

She claims that’s not what the sandwich looked like on the app – a representation that factored in her decision to purchase the item – and is now suing Subway for false advertising.

The class-action lawsuit filed last week provides more photos and – spoiler alert – the only mouthwatering ones are alleged to come from the ads. For example:

While the lawsuit does not explain how it arrived at the figure, it alleges that the sandwich on the left (the one in the ad) contains “well over 200 percent” more meat than the sandwich on the right (the one the consumer said she received).

The complaint alleges that Subway misleads consumers about the amount of meat in other sandwiches as well, citing a YouTuber’s review of the chain’s Cheesy Garlic Steak sandwich. It alleges violations of state consumer protection laws and seeks, among other things, monetary damages for customers who were misled by Subway’s advertising.

This is not the first time Subway’s sandwich ads have come under fire.

Subway has faced lawsuits over everything from the actual length of its “footlong” subs to whether its tuna sandwiches actually contain tuna to the amount of real chicken in its chicken sandwiches.

But with this most recent lawsuit, Subway has company, as a number of fast-food chains including McDonald’s, Wendy’s and Taco Bell have been accused of misrepresenting the amount of meat in their products in their ads.

Subway did not respond to TINA.org’s request for comment.

Find more of our coverage on misleading food marketing here.


Our Ad Alerts are not just about false and deceptive marketing issues, but may also be about ads that, although not necessarily deceptive, should be viewed with caution. Ad Alerts can also be about single issues and may not include a comprehensive list of all marketing issues relating to the brand discussed.


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