Neu Garcinia Cambogia – Every Day with Rachael

We saw this web ad:

And we clicked on it, because that’s just what we do around here. The ad took us to a website that is supposed to look like the webpage for the magazine Every Day with Rachael Ray.

Alas, this is not the webpage for Every Day with Rachael Ray. This is the webpage for Every Day with Rachael Ray. What we’re looking at here is “Every Day with Rachael.” No Ray. See? It’s different.

This ad is really trying to pitch you a supplement, Neu Garcinia Cambogia. The page is supposed to look like an article from a reputable magazine, but it’s really an ad. We’ve seen this magazine trick before, with sites posing as Men’s Health or Good Housekeeping. We’ve also seen plenty of suspicious marketing of garcinia cambogia supplements.

The webpage also features fake Facebook comments, testimonial images that have dozens of Google Image Search hits, and fine print that notes “this page, and any page on this website, are not to be taken literally or as a non-fiction story.” So there’s also that, if the fake magazine thing wasn’t enough to deter you.

This is like a what’s what of deceptive marketing. If you click on a web ad and find yourself reading an article that purports to be from a familiar magazine, but something doesn’t feel right, click away.