Domino’s Free Emergency Pizza

Have you ever found yourself in a pizza emergency? According to Domino’s, you might not be alone.

Whether it’s from being unable to open a jar (see above), burning dinner, experiencing a bad breakup or just being indecisive about what to eat, this pizza chain provides countless examples of crises that only a pizza can fix.

Luckily Domino’s says it has your back. In its TV ads, as well as on Instagram, Facebook, TikTok and X, the company advertises its promotion for a free emergency pizza that will come in handy no matter what “life throws your way.” (And in case you’re wondering, an emergency pizza is a medium pizza with two toppings.)

But while it may be true that pizza has the power to fix almost anything, a TINA.org review found that the terms for taking advantage of this offer are not as easy as pie.

First, in order to qualify for a Domino’s free emergency pizza, consumers must:

• Be a rewards member.
• Place an order that is not scheduled for a specific time.
• Have not already received the reward (during this specific offer period).
• Make a qualifying order that meets the store’s delivery minimum or totals $7.99 or more for carryout.
• Claim the reward within 7 days.

And in order to redeem the reward, consumers cannot:

• Wait 30 days or more after claiming the reward.
• Try to redeem on New Year’s Eve or Halloween.
• Order using AnyWare (a Domino’s feature that allows consumers to order using Apple Carplay, Alexa, text or an Apple Watch).

Unfortunately, these conditions are frequently omitted from Domino’s ads, and when there is a disclaimer, it is often so small – and disappears so quickly — that consumers will likely miss it:

For consumers who can’t zoom in and read the disclaimer in a matter of seconds, it states:

Domino’s Rewards members can earn a free medium 2-topping pizza when they place any Domino’s online delivery order that meets their store’s delivery minimum or digital carryout order ($7.99 or more). Exclusions apply. Offer must be claimed within 7 days and redeemed within 30 days at the My Deals and Rewards page in their loyalty account. Offer is nontransferable. Limit one offer per rewards member during this offer period. Emergency Pizza are not valid for redemption on Oct. 31st or Dec. 31st. For complete details, visit https://www.dominos.com/emergency-pizza/

According to the FTC, disclosures of important information must be clear and conspicuous (i.e., not buried in the fine print).

Domino’s did not respond to TINA.org’s request for comment.

The bottom line

Unfortunately, when companies offer a product for “free” it often comes with strings attached. Consumers should always do their research and read the fine print to learn the full information about a deal.

Find more of our coverage on products and services marketed as free here.