Best Reader Tips of 2021
This year reader tips led to dozens of ad alerts, as well as a complaint to regulators.
As a TINA.org reader put it, it's only "free" if you first spend money.
Subscription-based meat and seafood delivery service Crowd Cow advertises that consumers can get “$100 of free meat,” perfect for the Liz Lemon on your holiday shopping list.
But there’s a porterhouse-sized catch, hidden in the fine print of the free meat promotion page:
$100 offer is based on a total discount applied over the first 10 orders with savings of $10 on each order. All ten orders have a minimum requirement of $99.01.
Translation: The free meat is spread out over 10 orders and you have to pay a minimum of $999 to get the full advertised amount. Or, as the TINA.org reader who alerted us to the promotion put it:
It’s only “free” if you first spend money with them on each order. It’s simply a 10% coupon.
But “10% off” isn’t as mouthwatering as “$100 of free meat.”
The fine print also notes that the offer is only available to new subscribers and that “free shipping” is limited to orders over $99.
Find more of our coverage on fine print here.
Our Ad Alerts are not just about false and deceptive marketing issues, but may also be about ads that, although not necessarily deceptive, should be viewed with caution. Ad Alerts can also be about single issues and may not include a comprehensive list of all marketing issues relating to the brand discussed.
This year reader tips led to dozens of ad alerts, as well as a complaint to regulators.
A “$0 Delivery Fee” doesn’t equal “free delivery.”
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